United States · Retail
Retail
KAYALI is a fragrance brand founded in 2018 by Huda Kattan and her sister Mona Kattan, originally as part of Huda Beauty. The brand has recently become an independent entity with support from General Atlantic, a global growth equity firm. KAYALI draws inspiration from the rich fragrance-layering traditions of the Middle East, reflecting the Kattan sisters' Iraqi-American heritage. KAYALI specializes in creating and marketing a variety of fragrances, known for their gourmand profiles and the art of scent layering. This allows customers to mix and match fragrances to create personalized scents. Notable offerings include Elixir, Citrus, and Vanilla. The brand's marketing and social media strategies have significantly contributed to its recognition in the luxury fragrance market, positioning it alongside established names like Dior and Saint Laurent. KAYALI aims to expand its global presence and continue innovating in the fragrance industry.
2018
Founded
Retail
Industry
United States
Location
102,737,056
Ranking
200 employees
Size

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