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Sustainable Hospitality Alliance

Nonprofit
sustainablehospitalityalliance.org
Nonprofit Organization Management28 employeesFounded 1992🇬🇧 United Kingdom

The World Sustainable Hospitality Alliance brings together engaged hospitality companies and uses the collective power of the industry to deliver impact locally and on a global scale. Formerly International Tourism Partnership. They work with CEO and C-suite hospitality and affiliate members, as well as expert partners to address the key global challenges affecting our people, planet, and place, and develop practical resources and programmes to enable the wider industry to operate responsibly and grow sustainably. Aligned with the United Nations Sustainable Development Goals (SDGs), they commit to drive continued action on environmental sustainability and social responsibility. Their Pathway to Net Positive Hospitality enables all hotels to work towards a net positive future, no matter their starting point. The organisation's members include over 50 world-leading members across the hospitality value chain, with a combined reach of over 55,000 properties and 7 million rooms, as well as more than 50 strategic partners.

Founded
1992
Employees
28
Industry
Nonprofit Organization Management
Company type
Nonprofit
Headquarters
🇬🇧15-16 Corwall Terrace, Regents Park, London, Greater London, United Kingdom (+2)
Specialties
Nonprofit Organization ManagementEnvironmental ServicesHospitalitySustainability
0 / 3
Active markets
United Arab Emirates · Brazil · United States
0
New markets
Medium
Confidence
mostly early signals
0%
Momentum
vs prior period
11 / 100
Expansion Score
Early
Stages3Exploring
No signals · Last 90 days

Global expansion

Live
United Arab EmiratesBrazilUnited States
Stages
ExploringInvestingLandingOperating

Market entry timeline

The order this company entered each market — oldest to newest

1
🇦🇪United Arab Emirates1st market entered · 2026Advancing
Exploring
1 signalExploring stage
2
🇧🇷Brazil2nd market entered · 2026Advancing
Exploring
1 signalExploring stage
3
🇺🇸United States3rd market entered · 2026Advancing
Exploring
1 signalExploring stage
Current stageExploringTesting the waters
Confidence45%Medium
Tracking since2026first signal

Recent signals

Partnership🇺🇸 United States3mo ago

SMI Roundtables & Exhibition 2026: Global Leaders Advance Sustainability

Partnership🇧🇷 Brazil3mo ago

SMI Roundtables & Exhibition 2026: Global Leaders Advance Sustainability

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Good to know

Frequently Asked Questions Regarding Sustainable Hospitality Alliance

Quick answers about Sustainable Hospitality Alliance's business, markets, and growth signals.

The World Sustainable Hospitality Alliance brings together engaged hospitality companies and uses the collective power of the industry to deliver impact locally and on a global scale. Formerly International Tourism Partnership. They work with CEO and C-suite hospitality and affiliate members, as well as expert partners to address the key global challenges affecting our people, planet, and place, and develop practical resources and programmes to enable the wider industry to operate responsibly and grow sustainably. Aligned with the United Nations Sustainable Development Goals (SDGs), they commit to drive continued action on environmental sustainability and social responsibility. Their Pathway to Net Positive Hospitality enables all hotels to work towards a net positive future, no matter their starting point. The organisation's members include over 50 world-leading members across the hospitality value chain, with a combined reach of over 55,000 properties and 7 million rooms, as well as more than 50 strategic partners.

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