The National Basketball Association (NBA) is a global sports and media organization with the mission to inspire and connect people everywhere through the power of basketball. Built around five professional sports leagues — the NBA, WNBA, NBA G League, NBA 2K League and Basketball Africa League — the NBA has established a major international presence with games and programming available in 214 countries and territories in more than 50 languages, and merchandise for sale in more than 200 countries and territories on all seven continents. The NBA’s digital assets include NBA TV, NBA.com, the NBA App and NBA League Pass. The NBA has created one of the largest social media communities in the world, with more than 2.5 billion likes and followers globally across all leagues, team and player platforms. NBA Cares, the NBA’s global social impact platform, drives change on issues facing fans and communities in the areas of health and wellness, civic engagement, social justice and inclusion, and sustainability.
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How National Basketball Association (NBA)'s international expansion compares to its competitors
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Columns5| Company | Markets | New markets | Momentum | Activity | Expansion score |
|---|---|---|---|---|---|
 National Basketball Association (NBA)You | 5 | 0 | -50% | 12 | 31 |
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New York Knicks fans are paying up to $750 to have someone hold their spot at Thursday's ticker-tape championship parade along the Canyon of Heroes, according to marketplace Airtasker.
Top 2026 NBA Draft prospect Darryn Peterson met exclusively with the Washington Wizards, who hold the No. 1 pick, declining meetings with other lottery teams including the Jazz.
Milwaukee Bucks' Giannis Antetokounmpo trade talks with Miami Heat have stalled as Bucks await acceptable offer. Antetokounmpo willing to extend contract if traded to Miami. Celtics also in discussions.
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