Sony’s purpose is simple. We aim to fill the world with emotion, through the power of creativity and technology. We want to be responsible for getting hearts racing, stirring ambition, and putting a smile on the faces of our customers. That challenge, combined with our spirit of innovation, motivates us to create groundbreaking technology, entertainment, and services for people worldwide. Our history as a global brand has been built around employees that all have a passion for touching peoples' lives, and pride in pushing beyond the status quo to produce truly extraordinary results. We’re uniquely positioned because we operate in many different industries - from movies and music to video games and electronics. And, with offices around the globe, we benefit from a global workforce that learns and grows together through mutual respect. If you're ready to join a diverse team at an innovation-led company with the power to change lives, then we encourage you to read up on the different Sony group companies and check out our Life page. Then, get in touch, and together, let’s make the world say wow.
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Columns5| Company | Markets | New markets | Momentum | Activity | Expansion score |
|---|---|---|---|---|---|
 SonyYou | 13 | 2 | -18% | 20 | 35 |
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Sony launches new Xperia smartphone on June 11, priced from ¥235,400, integrating technologies from Alpha cameras, Walkman, and Bravia TVs to compete against Apple and Samsung.
Aaron Sorkin's The Social Reckoning, sequel to The Social Network, releases its first teaser. Jeremy Strong stars as Mark Zuckerberg in the October 9 theatrical release.
Sony Korea launched '1000X THE COLLEXION' brand video featuring musician Jang Kiha, showcasing premium headphones with QN3 processor, V3 chip, and 24-hour battery life.
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