The Singapore Tourism Board (STB) is the leading economic development agency for Singapore's tourism sector. It aims to differentiate Singapore as a destination, delivering on its promise to provide a concentration of multi-faceted and user-centric travel experiences, as well as positioning Singapore as a future-facing and inspiring destination. Vision: A vibrant and inspiring Destination Singapore that we are proud of. Mission: To shape a dynamic tourism landscape for Singapore in partnership with industry and community. Values: Integrity - #Do the Right Thing! We are reliable, fair and honest in our dealings with our stakeholders, partners and colleagues. We uphold the Board's reputation. Team - #Succeed Together Succeed, Bond and Learn as a team. Courage - #DareDreamDo Dare to speak, dream and do. Care - #EveryoneMatters Be caring, nurturing and have respect for one another. Passion - #LoveIt Believe in our purpose and be driven to excel.
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Columns5| Company | Markets | New markets | Momentum | Activity | Expansion score |
|---|---|---|---|---|---|
 Singapore Tourism BoardYou | 7 | 3 | +200% | 8 | 26 |
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ActiveSurrounded by tranquil scenery, island vibes, and meaningful connections with both colleagues and guests, Kennis has found the ✨perfect office view✨ at Capella Singapore.Starting out in 2021 as a Culturist, she’s risen through the ranks to Supervisor, and now, Assistant Culturist Manager. Beyond the rush of curating unforgettable experiences for guests, she also enjoys learning from them.Want an office view like Kennis? Find your ✨office view ✨ and discover your passion in tourism at go.gov.sg/t ...
ActiveSingapore's tourism sector delivered robust performance in 2025 – signalling Singapore’s continued appeal as a premier travel destination.🎯 Tourism Receipts (TR) reached S$23.9 billion in the first three quarters (up 6.5% YoY) – the highest TR recorded for this period – putting us on track to exceed our S$29-30.5 billion projection for the full year. International visitor arrivals (IVA) to Singapore in 2025 reached 16.9 million, a 2.3% growth compared to 2024. 🌍 Mainland China, Indonesia and A ...
ActiveTherme Group will develop a S$1 billion wellbeing destination in Singapore's Marina South, marking its first project in Asia. The facility aims to welcome 2 million annual visitors.
ITAP 2025 adopts Explorer-Adopter-Trailblazer framework to support manufacturers' digital transformation amid global trade uncertainty, featuring new exhibitors and targeted content for all stages of innovation readiness.
ANVF 2025 in Singapore gathers global leaders to discuss economic challenges, featuring keynotes and panels on geopolitics, AI, and finance.
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