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BIPA Parfümerien GmbH

BIPA Parfümerien GmbH

Austria · Retail

Retail

Beauty And Personal Care

Health And Wellness

BIPA Parfumerien Gesellschaft m.b.H. is Austria's leading drugstore retailer, part of the REWE International AG group. Established in 1980 and based in Wiener Neudorf, Lower Austria, BIPA operates approximately 570–600 stores in Austria and 139 stores in Croatia, employing around 4,000–4,400 people in Austria and about 860 in Croatia. BIPA offers a wide range of personal care, beauty, and wellness products, featuring both international brands and private labels like BI CARE, BI LIFE, and LOOK BY BIPA. The company provides an omnichannel shopping experience with physical stores and an online platform, catering to price-conscious consumers and families. BIPA also emphasizes employee satisfaction and supports social initiatives, contributing to its reputation as a great workplace. The company is focused on expanding its presence in Croatia and innovating its product offerings.

Company Insights
Company Overview

1980

Founded

Retail

Industry

Austria

Location

14,791,676

Ranking

600 employees

Size

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