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POP MART

Public
+2
popmart.com
Entertainment Providers600+ employeesFounded 2010🇨🇳 China

Founded in 2010, POP MART (09992.HK) is a leading company in the designer collectible and pop culture entertainment industry. Leveraging our ecosystem built around characters and IPs, connecting with our fans through creative, immersive experiences, POP MART aims to light up passion and bring joy to fans everywhere. With a core focus on designer collectibles, theme parks & experiential services, and digital entertainment, we manage and represent exceptional artists globally. Our IP portfolio includes dozens of iconic characters loved by fans worldwide, such as MOLLY, DIMOO, THE MONSTERS, HIRONO, TWINKLE TWINKLE, and SKULLPANDA. Our products are avaible in more than 30 countries and regions via 570+ offline stores, 2,500+ roboshops, and on major e-commerce platforms. The company went public on the Hong Kong Stock Exchange in 2020.

Founded
2010
Employees
600+
Industry
Entertainment Providers
Company type
Public Company
Stock
hkse: 9992.HK
Headquarters
🇨🇳Beijing, Beijing
Specialties
Entertainment Providers
16 / 22
Active markets
United Kingdom · United States · Germany
0
New markets
Medium
Confidence
1 high-confidence
-5%
Momentum
vs prior period
57 / 100
Expansion Score
Strong
Stages1Exploring11Investing9Landing1Operating
37 signals · Last 90 days

Global expansion

Live
United KingdomUnited StatesGermany
Stages
ExploringInvestingLandingOperating
+19more marketsLocked
3 of 22 shown

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Activity pulse

48 signals in the last 90 days.

Last 90 days
Hiring
39↑ +29%
Hiring
Marketing & PR
0
No activity
Product & Tech
0
No activity
+2more categoriesLocked
3 of 5 shown

Market entry timeline

The order this company entered each market — oldest to newest

1
🇺🇸United States1st market entered · 2024Advancing
Landing
45 signalsLanding stage
2
🇬🇧United Kingdom2nd market entered · 2024
Operating
83 signalsOperating stage
3
🇩🇪Germany3rd market entered · 2025Advancing
Investing
41 signalsInvesting stage
+19more marketsLocked
3 of 22 shown
Current stageOperatingFully operational
Confidence53%Medium
Tracking since2024first signal

Recent signals

Headcount scaling🇺🇸 United States3d ago

16 active postings

Headcount scaling🇹🇭 Thailand3d ago

24 active postings

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Good to know

Frequently Asked Questions Regarding POP MART

Quick answers about POP MART's business, markets, and growth signals.

Founded in 2010, POP MART (09992.HK) is a leading company in the designer collectible and pop culture entertainment industry. Leveraging our ecosystem built around characters and IPs, connecting with our fans through creative, immersive experiences, POP MART aims to light up passion and bring joy to fans everywhere. With a core focus on designer collectibles, theme parks & experiential services, and digital entertainment, we manage and represent exceptional artists globally. Our IP portfolio includes dozens of iconic characters loved by fans worldwide, such as MOLLY, DIMOO, THE MONSTERS, HIRONO, TWINKLE TWINKLE, and SKULLPANDA. Our products are avaible in more than 30 countries and regions via 570+ offline stores, 2,500+ roboshops, and on major e-commerce platforms. The company went public on the Hong Kong Stock Exchange in 2020.

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