
We are Decathlon. We are sport. And we believe that sport brings out the best in people, especially those in teams. Our teammates are as passionate about people as they are about sport. Our values guide our daily actions: Vitality, Generosity, Responsibility, and Authenticity. We are driven by our purpose: We move people through the wonders of sport. This purpose is shared across the 70+ countries where we are present, in the 80+ sports we support, and through the products we design, engineer, produce, and distribute ourselves. Because no matter your age, background, or ability, sport should be a space where everyone grows, connects, and can be themselves. We love what we do and we dare to take risks. We have the right to fall and the opportunity to learn from it. This is lived every day by our 100,000+ teammates, who are trusted with a clear mission from day one. They take on responsibility early, supported by honest feedback and strong human connections. We are constantly working to build a workplace where everyone feels safe, respected and included. A workplace where people are free to show up as their true selves and know they belong. We take pride in creating products that are accessible while taking responsibility for our environmental impact and long-term commitment to the planet. Whether you visit one of our 1,800+ stores or connect with us online, we live by the same customer philosophy: satisfied or satisfied. The words of our founder Michel Leclercq still guide us today: "Everyday is a new starting line" We win as a team. We grow as a team. And we celebrate the wins, and the learnings, together. Are you ready to play?
We're tracking Decathlon's market expansion
55 signals in the last 90 days.
How Decathlon's international expansion compares to its competitors
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Columns5| Company | Markets | New markets | Momentum | Activity | Expansion score |
|---|---|---|---|---|---|
DecathlonYou | 0 | 0 | — | 0 | 0 |
Contador/a
View postingLas Condes, Santiago Metropolitan Region, Chile · 2d ago
Tecnico en Taller- Team Player Omnicomerciante TALLER 20hrs - Decathlon Vespucio
View postingLa Florida, Santiago Metropolitan Region, Chile · 2d ago
Especialista de Impuestos
View postingMexico City, Mexico · 2d ago
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Decathlon opens new flagship store in Changsha, expanding to 2000m2 with comprehensive services for outdoor, cycling, and running sports.
Decathlon opens new store in Zhengzhou's Meisheng Street, expanding its presence in Henan province and offering a one-stop sports solution to local residents.
Decathlon opened its first standard sports store in Luohu District, Shenzhen on April 25, 2026, marking 20 years in Shenzhen. The 1,500-square-meter store offers comprehensive sports equipment and services.
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