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Ducati Motor Holding logo

Ducati Motor Holding

Privately Held
+3
ducati.com
Motor Vehicle Manufacturing2,300+ employeesFounded 1926🇮🇹 Italy

Ducati Motor Holding SpA - Member of the Audi Group – www.ducati.com Founded in 1926, since 1946, Ducati has built racing inspired motorcycles characterized by performing "desmodromics" engines, innovative design and cutting edge technology. The range of Ducati motorcycles consists of different market segments which vary in their technical specifications, design and target customers: Diavel, XDiavel, Hypermotard, Monster, Multistrada, Panigale, SuperSport and Scrambler. True icons of "made in Italy", Ducati’s motorcycles are sold in over 80 countries worldwide, with a primary focus in the European, North-American and Asian markets. Ducati competes in MotoGP and in the Superbike and Supersport World Championships. In 2023, it won the Constructors’ World Title in all three Championship. In its history, Ducati has achieved a total of 5 Constructors’ World Titles and 3 Riders’ World Titles in MotoGP with 87 victories, 19 Manufacturers’ World Titles and 16 Riders’ World Titles with 420 victories in WorldSBK, 1 Riders’ and 1 Manufacturers’ World Title with 21 victories in WorldSSP. Please, come to visit our Job offers web page: new job opportunities might be waiting for you in Ducati!

Founded
1926
Employees
2,300+
Industry
Motor Vehicle Manufacturing
Company type
Privately Held
Headquarters
🇮🇹Bologna, Italy
Specialties
AutomotiveSports EquipmentMotorcycle ManufacturingMotor Vehicle Manufacturing
5 / 6
Active markets
Spain · China · Thailand
2
New markets
Hungary · Indonesia
Low
Confidence
mostly early signals
+100%
Momentum
vs prior period
16 / 100
Expansion Score
Early
Stages4Exploring2Investing
3 signals · Last 90 days

Global expansion

Live
SpainChinaThailand
Stages
ExploringInvestingLandingOperating
+3more marketsLocked
3 of 6 shown

Unlock the market timeline & signal feed

Activity pulse

New Partnerships activity — 2 fresh signals just appeared.

Last 90 days
Hiring
1Ended
Exec move
Marketing & PR
0
No activity
Product & Tech
2Ended
Product launch
+2more categoriesLocked
3 of 5 shown

Market entry timeline

The order this company entered each market — oldest to newest

1
🇨🇳China1st market entered · 2024Advancing
Investing
2 signalsInvesting stage
2
🇹🇭Thailand2nd market entered · 2025Advancing
Exploring
2 signalsExploring stage
3
🇪🇸Spain3rd market entered · 2025Advancing
Exploring
3 signalsExploring stage
+3more marketsLocked
3 of 6 shown
Current stageInvestingCommitting resources
Confidence36%Low
Tracking since2024first signal

Recent signals

Partnership🇭🇺 Hungarylast wk.

Lecuona Replaces Márquez at Hungarian GP

Partnership🇪🇸 Spainlast wk.

Lecuona Replaces Márquez at Hungarian GP

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Good to know

Frequently Asked Questions Regarding Ducati Motor Holding

Quick answers about Ducati Motor Holding's business, markets, and growth signals.

Ducati Motor Holding SpA - Member of the Audi Group – www.ducati.com Founded in 1926, since 1946, Ducati has built racing inspired motorcycles characterized by performing "desmodromics" engines, innovative design and cutting edge technology. The range of Ducati motorcycles consists of different market segments which vary in their technical specifications, design and target customers: Diavel, XDiavel, Hypermotard, Monster, Multistrada, Panigale, SuperSport and Scrambler. True icons of "made in Italy", Ducati’s motorcycles are sold in over 80 countries worldwide, with a primary focus in the European, North-American and Asian markets. Ducati competes in MotoGP and in the Superbike and Supersport World Championships. In 2023, it won the Constructors’ World Title in all three Championship. In its history, Ducati has achieved a total of 5 Constructors’ World Titles and 3 Riders’ World Titles in MotoGP with 87 victories, 19 Manufacturers’ World Titles and 16 Riders’ World Titles with 420 victories in WorldSBK, 1 Riders’ and 1 Manufacturers’ World Title with 21 victories in WorldSSP. Please, come to visit our Job offers web page: new job opportunities might be waiting for you in Ducati!

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